@font-face{font-family:'General Sans';src:url('../assets/fonts/general-sans-400.woff2') format('woff2');font-weight:400;font-display:swap}
@font-face{font-family:'General Sans';src:url('../assets/fonts/general-sans-500.woff2') format('woff2');font-weight:500;font-display:swap}
@font-face{font-family:'General Sans';src:url('../assets/fonts/general-sans-600.woff2') format('woff2');font-weight:600;font-display:swap}
:root{--canvas:#fffaf0;--ivory:#f5f0e7;--ink:#1f1f24;--violet:#5a34e6;--violet-dark:#4827c9;--lavender:#ded5fb;--white:#fff;--font:'General Sans',Arial,sans-serif}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;background:var(--canvas);color:var(--ink);font-family:var(--font);-webkit-font-smoothing:antialiased}
a{color:inherit}
header.nav{position:fixed;top:0;left:0;right:0;z-index:50;display:flex;align-items:center;justify-content:space-between;padding:14px 32px;background:rgba(255,250,240,.88);backdrop-filter:blur(14px);border-bottom:1px solid var(--ink)}
.nav-logo img{display:block;width:150px;height:auto}
.nav-links{display:flex;align-items:center;gap:28px;font-size:15px;color:rgba(31,31,36,.7)}
.nav-links a{color:rgba(31,31,36,.7);text-decoration:none}
.nav-links a:hover{color:var(--violet)}
.nav-cta{background:var(--ink);color:var(--canvas);font-weight:600;font-size:15px;padding:11px 22px;text-decoration:none;transition:background .2s}
.nav-cta:hover{background:var(--violet);color:#fff}
.hero{padding:124px 20px 54px;display:grid;gap:46px;overflow:hidden}
.hero-copy{max-width:720px}
.eyebrow{margin:0 0 18px;color:var(--violet);font-size:12px;line-height:1.2;text-transform:uppercase;letter-spacing:.17em;font-weight:600}
h1,h2{margin:0;letter-spacing:-.045em;font-weight:600;text-wrap:balance}
h1{font-size:clamp(42px,12vw,72px);line-height:.98}
.hero-lead{margin:24px 0 0;font-size:18px;line-height:1.55;max-width:620px;color:#49484e}
.hero-actions{margin-top:30px}
.button{display:inline-flex;align-items:center;gap:18px;min-height:52px;padding:14px 20px;text-decoration:none;font-weight:600}
.button-primary{background:var(--violet);color:#fff}
.button-primary:hover{background:var(--violet-dark)}
.hero-actions p{font-size:13px;margin:13px 0 0;color:#67666c}
.hero-graphic{position:relative;isolation:isolate;display:grid;grid-template-columns:auto 1fr auto;align-items:center;gap:18px;width:100%;max-width:620px;min-height:250px;padding:28px 22px;background:var(--violet);color:#fff;box-shadow:14px 14px 0 var(--ink);overflow:hidden}
.hero-graphic::after{content:'→1';position:absolute;right:-12px;top:-43px;z-index:-1;font-size:190px;line-height:1;font-weight:600;letter-spacing:-.12em;color:rgba(255,255,255,.09)}
.graphic-end{display:flex;flex-direction:column;align-self:center}
.graphic-end span{font-size:10px;line-height:1;text-transform:uppercase;letter-spacing:.2em;font-weight:600;color:#ded6ff}
.graphic-end strong{font-size:clamp(88px,24vw,138px);line-height:.78;letter-spacing:-.09em}
.graphic-end-right{text-align:right}
.graphic-arrow{height:3px;background:#fff;position:relative;margin:0 4px}
.graphic-arrow::after{content:'';position:absolute;right:-1px;top:-8px;width:16px;height:16px;border-top:3px solid #fff;border-right:3px solid #fff;transform:rotate(45deg)}
.graphic-arrow span{position:absolute;left:50%;bottom:14px;transform:translateX(-50%);font-size:48px;line-height:1;color:#fff}
.recognition{padding:70px 20px;background:#fff;border-top:1px solid var(--ink);border-bottom:1px solid var(--ink)}
.recognition h2{font-size:clamp(34px,10vw,54px);line-height:1.04}
.recognition>p:last-child{font-size:17px;line-height:1.6;max-width:680px;color:#54535a}
.preview-anchor{padding:70px 20px;background:var(--violet);color:#fff;font-size:24px;font-weight:600}
@media(min-width:850px){.hero{min-height:100vh;padding:138px max(36px,calc((100vw - 1180px)/2)) 84px;grid-template-columns:1.1fr .9fr;align-items:center;gap:90px}.recognition{padding:100px max(36px,calc((100vw - 1180px)/2))}.preview-anchor{padding:80px max(36px,calc((100vw - 1180px)/2))}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}}

/* Complete paid-acquisition page */
button,input,select{font:inherit}
button,.button,.nav-cta{transition:background-color .2s,color .2s,transform .2s}
button:focus-visible,a:focus-visible,input:focus-visible,select:focus-visible{outline:3px solid #ffb43b;outline-offset:3px}
.sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0}
.section-shell,.mission-shell,.conversion-shell{padding:78px 20px}
.section-heading{max-width:720px;margin-bottom:34px}
.section-heading h2,.mission-intro h2,.conversion-section h2,.commercial h2{font-size:clamp(36px,10vw,62px);line-height:1.03}
.section-heading>p:last-child,.mission-intro>p:last-child,.conversion-copy>p:last-of-type{font-size:17px;line-height:1.6;color:#56545c}
.question-list{list-style:none;padding:0;margin:34px 0 0;border-top:1px solid var(--ink)}
.question-list li{padding:16px 4px 16px 30px;border-bottom:1px solid var(--ink);font-size:16px;font-weight:500;position:relative}
.question-list li::before{content:'→';position:absolute;left:2px;color:var(--violet);font-weight:600}
.section-cta{display:inline-flex;align-items:center;justify-content:space-between;gap:26px;min-height:52px;margin-top:32px;padding:14px 18px;background:var(--ink);color:#fff;text-decoration:none;font-weight:600}
.section-cta:hover{background:var(--violet);color:#fff}
.section-cta-light{background:#fff;color:var(--ink)}
.section-cta-light:hover{background:#e8e0ff;color:var(--ink)}

.founder-state{background:var(--ink);color:var(--canvas)}
.founder-state .section-heading>p:last-child{color:#c7c1cd}
.state-grid{border:0;padding:0;margin:0;display:grid;gap:10px}
.state-grid label{display:grid;grid-template-columns:34px 1fr auto;gap:12px;align-items:center;min-height:74px;border:1px solid #5c5961;background:#29282e;padding:13px;cursor:pointer;position:relative}
.state-grid input{position:absolute;opacity:0;pointer-events:none}
.state-grid label:focus-within{outline:3px solid #ffb43b;outline-offset:2px}
.state-grid label:has(input:checked){background:var(--violet);border-color:#d9cffb;box-shadow:inset 5px 0 0 #fff}
.state-grid label:has(input:checked) strong::before{content:'✓ ';font-size:16px}
.state-number{font-size:12px;color:#bdaafa;font-weight:600;letter-spacing:.08em}
.state-grid label:has(input:checked) .state-number{color:#fff}
.state-grid label>span:nth-of-type(2){font-size:14px;line-height:1.35}
.state-grid strong{font-size:11px;text-transform:uppercase;letter-spacing:.08em;color:#cdc7d2}
.state-status{min-height:22px;margin:15px 0 0;color:#d9cffb;font-size:14px}

.journey .centered{text-align:center;margin-left:auto;margin-right:auto}
.journey-graphic{display:block;margin:38px auto 20px;max-width:1000px}
.journey-graphic img{display:block;width:100%;height:auto}
.journey-labels{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:1fr 1fr;border:1px solid var(--ink)}
.journey-labels li{min-height:60px;padding:13px;display:flex;align-items:center;gap:9px;border-bottom:1px solid var(--ink);font-weight:600}
.journey-labels li:nth-child(odd){border-right:1px solid var(--ink)}
.journey-labels li:nth-last-child(-n+2){border-bottom:0}
.journey-labels span{font-size:11px;color:var(--violet)}

.mission-section{background:var(--violet);color:#fff}
.mission-intro{max-width:760px;margin-bottom:36px}
.conversion-section .eyebrow{color:var(--violet)}
.mission-intro>p:last-child{color:#e2dcf4}
.mission-card{background:var(--canvas);color:var(--ink);box-shadow:10px 10px 0 var(--ink)}
.mission-card-head{display:flex;flex-direction:column;gap:4px;background:var(--ink);color:#fff;padding:14px 16px;font-size:11px;letter-spacing:.12em}
.mission-card-head span:last-child{color:#c6b8fa}
.mission-grid{display:grid}
.mission-grid>div{padding:21px 18px;border-bottom:1px solid var(--ink)}
.mission-grid>div:last-child{border-bottom:0}
.step-label{margin:0 0 15px;color:var(--violet);font-size:11px;text-transform:uppercase;letter-spacing:.15em;font-weight:600}
.mission-grid h3{margin:0 0 10px;font-size:19px;line-height:1.18}
.mission-grid div>p:last-child,.mission-grid li{font-size:14px;line-height:1.5;color:#5b5961}
.mission-grid ul{margin:10px 0 0;padding-left:20px}
.decision-cell{background:#eee8ff}
.mission-loop{list-style:none;padding:1px;margin:44px 0 0;display:grid;gap:1px;background:var(--ink);box-shadow:8px 8px 0 rgba(31,31,36,.45)}
.mission-loop li{position:relative;display:grid;grid-template-columns:38px 1fr;align-items:center;gap:10px;min-height:66px;padding:14px 18px;background:#fff;color:var(--ink)}
.mission-loop li span{font-size:11px;color:var(--violet);font-weight:600;letter-spacing:.08em}
.mission-loop li strong{font-size:16px}
.mission-loop li:last-child{background:var(--ink);color:#fff}
.mission-loop li:last-child span{color:#bdaafa}
.mission-loop li:not(:last-child)::after{content:'↓';position:absolute;z-index:1;left:50%;bottom:-12px;transform:translateX(-50%);display:grid;place-items:center;width:23px;height:23px;background:var(--ink);color:#fff;font-size:14px}
.mission-close{max-width:660px;margin:32px 0 0;font-size:19px;line-height:1.4;font-weight:600}

.help-grid{display:grid;border:1px solid var(--ink)}
.help-grid article{padding:24px 20px;border-bottom:1px solid var(--ink);background:#fff}
.help-grid article:last-child{border-bottom:0}
.help-grid article>span{color:var(--violet);font-weight:600}
.help-grid h3{font-size:13px;text-transform:uppercase;letter-spacing:.12em;margin:18px 0 24px;color:#65636b}
.help-grid strong{display:block;font-size:20px;line-height:1.2}
.help-grid p{color:#5e5c64;font-size:14px;line-height:1.55;margin-bottom:0}

.difference{background:#eee8ff;border-top:1px solid var(--ink);border-bottom:1px solid var(--ink)}
.difference-list{border-top:1px solid var(--ink)}
.difference-list article{padding:25px 0;border-bottom:1px solid var(--ink)}
.difference-list h3{margin:0 0 9px;font-size:19px}
.difference-list p{margin:0;line-height:1.55;color:#57555d}

.commercial{background:var(--ink);color:#fff}
.offer-card{display:grid;border:1px solid #67636c;box-shadow:12px 12px 0 var(--violet)}
.offer-copy{padding:30px 22px;background:var(--violet)}
.offer-copy .eyebrow{color:#d9d0ff}
.offer-copy>p:not(.eyebrow){max-width:650px;font-size:17px;line-height:1.6;color:#e8e2fa}
.offer-action{padding:30px 22px;background:var(--canvas);color:var(--ink)}
.price-label{margin:0 0 24px;font-size:11px;text-transform:uppercase;letter-spacing:.13em;color:#67646d;font-weight:600}
.price{display:grid;grid-template-columns:auto 1fr;align-items:start;max-width:330px}
.price span{font-weight:600;padding-top:12px}.price strong{font-size:clamp(78px,24vw,112px);line-height:.8;letter-spacing:-.07em}.price small{grid-column:1/-1;color:#66646b;margin-top:13px}
.offer-action>p:not(.price-label){margin:28px 0 20px;max-width:360px;font-size:14px;line-height:1.5;color:#5c5a61}

.conversion-section{background:var(--canvas);color:var(--ink);border-top:1px solid var(--ink)}
.conversion-copy>p:last-of-type{color:#5d5b63}
.form-wrap{background:#fff;color:var(--ink);padding:24px 18px;border:1px solid var(--ink);box-shadow:10px 10px 0 var(--violet)}
.field-row{display:grid}
.field{margin-bottom:19px}
.field label{display:block;font-weight:600;font-size:14px;line-height:1.4;margin-bottom:8px}
.field input,.field select{display:block;width:100%;min-height:50px;border:1px solid var(--ink);border-radius:0;background:#fff;color:var(--ink);padding:11px 12px;font-size:16px}
.field input[aria-invalid=true],.field select[aria-invalid=true]{border:2px solid #a3112b}
.field-error{display:block;min-height:18px;color:#9e1028;font-size:13px;margin-top:5px}
.consent{display:grid;grid-template-columns:24px 1fr;gap:10px;font-size:13px;line-height:1.5;cursor:pointer}.consent input{width:20px;height:20px;margin:1px 0 0;accent-color:var(--violet)}
.honeypot{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0}
.submit-button{border:0;cursor:pointer;width:100%;justify-content:center;margin-top:23px}.submit-button:disabled{opacity:.65;cursor:wait}
.legal-copy{font-size:11px;line-height:1.5;color:#6c6971;margin:15px 0 0}.legal-copy a{text-decoration:underline}
.form-status{min-height:21px;margin-top:14px;font-size:13px;font-weight:500}.form-status.error{color:#9e1028}.form-status.info{color:#4e397e}
.success-state{padding:28px 8px}.success-mark{display:block;color:var(--violet);font-size:30px;font-weight:600}.success-state h3{font-size:36px;margin:20px 0 10px}.success-state p{font-size:17px;line-height:1.6;color:#55535a}

footer{background:var(--ink);color:rgba(255,250,240,.6);padding:40px 32px;border-top:1px solid rgba(255,250,240,.15);display:grid;grid-template-columns:auto 1fr auto;align-items:start;gap:28px}
footer .logo img{display:block;width:190px;height:auto}
footer .footer-links{display:flex;flex-direction:column;gap:14px}
footer nav{display:flex;gap:20px 26px;font-size:14px;flex-wrap:wrap}
footer nav a{color:rgba(255,250,240,.6);text-decoration:none}
footer nav a:hover{color:#9c85f0}
footer .legal{font-family:ui-monospace,"SF Mono",SFMono-Regular,Menlo,Consolas,monospace;font-size:13px}
footer .footer-company{font-size:12px;line-height:1.65;text-align:right;max-width:300px}
footer .footer-company a{color:var(--canvas);text-decoration:underline;text-underline-offset:3px}

@media(min-width:700px){
  .section-shell,.mission-shell,.conversion-shell{padding:105px max(36px,calc((100vw - 1180px)/2))}
  .recognition{display:grid;grid-template-columns:1fr 1fr;gap:40px 65px}
  .state-grid{grid-template-columns:1fr 1fr}.state-grid label:last-child{grid-column:1/-1}
  .journey-labels{grid-template-columns:repeat(6,1fr)}.journey-labels li,.journey-labels li:nth-child(odd){border-right:1px solid var(--ink);border-bottom:0}.journey-labels li:last-child{border-right:0}
  .mission-card-head{flex-direction:row;justify-content:space-between}.mission-grid{grid-template-columns:1fr 1fr}.mission-grid>div{border-right:1px solid var(--ink)}.mission-grid>div:nth-child(2n){border-right:0}.mission-grid>div:nth-last-child(-n+2){border-bottom:0}
  .mission-loop{grid-template-columns:repeat(5,1fr)}.mission-loop li{display:flex;flex-direction:column;align-items:flex-start;justify-content:space-between;min-height:124px;padding:19px}.mission-loop li strong{font-size:17px}.mission-loop li:not(:last-child)::after{content:'→';left:auto;right:-12px;bottom:auto;top:50%;transform:translateY(-50%)}.help-grid{grid-template-columns:1fr 1fr}.help-grid article{border-right:1px solid var(--ink)}.help-grid article:nth-child(2n){border-right:0}.help-grid article:last-child{grid-column:1/-1;border-top:0}
  .difference-list article{display:grid;grid-template-columns:.8fr 1.2fr;gap:50px}.difference-list p{font-size:17px}
  .offer-card{grid-template-columns:1.2fr .8fr}.offer-copy,.offer-action{padding:48px 42px}
  .conversion-shell{display:grid;grid-template-columns:.8fr 1.2fr;gap:70px;align-items:start}.conversion-copy{position:sticky;top:110px}.field-row{grid-template-columns:1fr 1fr;gap:14px}
}
@media(min-width:1000px){.state-grid{grid-template-columns:repeat(5,1fr)}.state-grid label:last-child{grid-column:auto}.state-grid label{grid-template-columns:1fr;align-content:start;min-height:178px;padding:20px}.state-grid strong{align-self:end}.help-grid{grid-template-columns:repeat(5,1fr)}.help-grid article,.help-grid article:nth-child(2n){border-right:1px solid var(--ink);border-bottom:0}.help-grid article:last-child{grid-column:auto;border-right:0}}
@media(max-width:920px){.nav-links{display:none}header.nav{padding:12px 16px}.nav-logo img{width:120px}.nav-cta{font-size:13px;padding:10px 14px}footer{grid-template-columns:1fr}footer .footer-company{text-align:left}}
@media(max-width:420px){.hero{padding-top:112px;gap:36px}.hero-lead{font-size:17px}.hero-graphic{min-height:210px;padding:22px 17px;gap:12px;box-shadow:10px 10px 0 var(--ink)}.graphic-end strong{font-size:82px}.graphic-arrow span{font-size:38px}.mission-loop li{min-height:61px}}